久久亚洲国产成人影院-久久亚洲国产的中文-久久亚洲国产高清-久久亚洲国产精品-亚洲图片偷拍自拍-亚洲图色视频

US EUROPE AFRICA ASIA 中文

Yunnan brews up cups of success

By Hu Yongqi ( China Daily ) Updated: 2013-06-26 08:41:34

Yunnan brews up cups of success

People attend a coffee making contest, entitled the Pu'er Cup in Beijing last week. [Photo by Wang Jing/China Daily] 

Growing the market

Although Pu'er tea is famous throughout China, the city's coffee is still far from popular in the domestic market, according to Lu Han.

In Pu'er, 12 companies collect and hull beans for export. Last year, 24,700 tons of local coffee was exported to Europe and the United States, two-thirds of Pu'er's total output, according to the Coffee Industry Development Office.

Liu Yan, general manager of Simao Arabicasm Coffee Co, said her company exported about 5,000 tons of processed coffee beans to the European Union last year, but admitted the amount is negligible in relation to the global market.

China's total output accounted for less than 1 percent of global output of 8.82 million tons in 2012, meaning domestic growers have no power to determine futures or prices. "Even if China didn't produce a single coffee bean, the global market wouldn't be affected much," said Zhu Zhihong, deputy general manager of Aini Coffee Garden Co, which exported about 3,000 tons of beans last year.

"The local coffee industry relies heavily on demand from other countries, despite the outstanding quality of the beans. Therefore, local people involved in the business are unable to determine the price," said Liu.

Liu's comment was echoed by Jiang Jirong. "The international futures have a seven-year cycle. The highest price was as much as 40 yuan per kg, while the lowest was only 5 or 6 yuan per kg. We have experienced many price fluctuations since 1989," said the farmer.

The price of coffee beans is clearly displayed on a board outside Aini Coffee Garden's factory. The price of coffee beans couldn't be more transparent and manufacturers bought each kg at a price 1 yuan below that quoted on the international futures market, said Zhu.

When the price falls below the cost price of 10 yuan per kg, the farmers lose money, said Shi Youfu. "We are not able to predict demand and the only solution is to find other ways to increase farmers' incomes," he said.

Controversy rose over how to ensure the interests of coffee farmers. "Tea has a relatively stable price, it's about 30 yuan per kg this year, but the price of coffee fluctuates much more - fundamentally, the market decides the price and farmers make a choice between tea and coffee, whichever brings a higher price," said Sheng Jun.

Focus on quality

Chen Xiaoyun, Dakaihe's village head, suggested that the farmers diversify their produce. The area reserved for Pu'er tea has doubled to 60 hectares in the past five years. Meanwhile, tropical nuts were sown between the coffee trees last year, and are expected to bear fruit in five years.

"Our main goal is to maintain a good income for the farmers. The diversified planting structure will help them fight fluctuations in the price of coffee," said Chen.

To avert the risk, the Pu'er city government has a reserve fund of 2 million yuan per year, which it uses to buy coffee beans when the price falls below cost. The provincial and city governments have paid 80 percent of the 22.5 yuan insurance premium for each hectare of coffee trees. If any of the crops are damaged, the farmers receive compensation of 7,500 yuan per hectare.

The Coffee Industry Development Office has prioritized better promotion of local coffee in China, said director Lu. Since June 2012, the office has hosted a dozen events in cities such as Beijing and Shanghai to introduce Pu'er coffee to local VIPs and consumers.

"The next step should be to focus on quality. Jamaica is a good example to follow: The output level is not large, but the unique taste and quality of its Blue Mountain Coffee means it's very popular all over the world," said Liu. "Therefore, Pu'er coffee can win a market by being high quality and unique. Then farmers won't necessarily have to produce huge amounts."

Li Yingqing, Guo Anfei and Peng Yining contributed to this story.

Previous Page 1 2 3 Next Page

Most Popular
Special
...
...
主站蜘蛛池模板: 久久久9999久久精品小说 | 国产视频久 | 欧美三级中文字幕 | 伊人爱爱网 | a毛片免费看 | 日韩在线观看不卡 | 91久久精品国产免费一区 | 欧美午夜在线 | 国产激情一级毛片久久久 | jk制服福利在线播放 | 国产成人高清一区二区私人 | 亚洲国产日韩欧美在线 | 伊人99re| 九九久久久久久久爱 | 欧美成年黄网站色高清视频 | 国产第一夜 | 一区精品视频 | 亚洲欧美手机在线观看 | 国产精品视频一区二区猎奇 | 久久综合久久88 | 美女视频黄视大全视频免费网址 | 亚洲国产成人精品久久 | 久久精品视频2 | 久久最新免费视频 | 国产乱码一区二区三区四 | 成人午夜精品 | 最近手机高清中文字幕大全7 | 久久草在线看 | 亚洲一区毛片 | 亚洲美女爱爱 | 欧美一级棒 | 国产精品亚洲第一区柳州莫青 | 欧美一级xxx | 午夜啪啪福利视频 | 日韩欧美亚洲中字幕在线播放 | 国模在线播放 | 手机看片日韩国产 | 亚洲综合色一区二区三区小说 | 国产成人精品午夜 | 免费一级a毛片在线播 | 国产成人精品福利站 |