Modern incarnation of Mini's sporting heritage
By Zhang Zhao | China Daily | Updated: 2013-04-20 07:44

A sporty sub-brand under MINI, the JOHN COOPER WORKS, will hit Chinese roads this summer.
The brand, focusing on racing cars, is parallel with the M series of BMW, the AMG of Benz or the RS of Audi, in terms of branding. The only difference is that the JOHN COOPER WORKS are smaller cars that bring an exhilarating racing feel to daily driving.
From its first win in the 1964 Monte Carlo Rally to its most recent victories in the Dakar Rally, JOHN COOPER WORKS has made its badge more than a logo - it's a symbol of MINI's strong racing heritage that stretches back more than half a century.
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