Internet companies entice consumers, small business with aquatic products imported from abroad

Yao Boda was born on the small island of Tongtou near Ningbo, a coastal city in eastern Zhejiang province, and grew up catching shrimps and crabs.

As a child, he watched his grandfather head off to work as a fisherman, braving the whims of the East China Sea. Now, 30 years later, Yao is riding a different wave and using the e-commerce boom to transform the traditional seafood sector.