“我那破車太煩人了，只是蹭掉一點(diǎn)漆而已，竟然花掉我7000塊！”這樣的抱怨聽起來感覺怎么樣？嗯，我們知道那車一點(diǎn)都不破，而且挺值錢。炫耀自己的好車要這樣拐彎兒嗎？

Humblebrag, the combination of humble and brag, is the lowest, most despicable and loathsome form of self promotion, often delivered in one or two fragmented sentences on social media.
Humblebrag，就是humble（謙虛）和brag（吹噓、自夸）二詞的合成形式，即“謙虛自夸”，是一種最低級、最讓人鄙視、最令人厭惡的自我吹捧方式，通常以一兩個(gè)零散句子的形式出現(xiàn)在社交媒體上。

A typical and popular approach is to use a disingenuous complaint about something, a self-deprecating statement or a comment on something completely innocuous, as a vehicle to deliver the real message, which invariably shows the person in a favorable light. In fact it shows what an attention seeking and insecure person they really are. 常見的典型“謙虛自夸”手段就是通過對某事很虛無的抱怨、自我貶低式的言論或者對某個(gè)毫無關(guān)聯(lián)事物的評論來傳遞他真正想傳達(dá)的信息，而這個(gè)信息體現(xiàn)的肯定是他好的一面。事實(shí)上，這種謙虛自夸行為說明他們是極度需要關(guān)注、極度缺乏安全感的一群人。

For example:

Wow, I can't believe that a rubbishy little article like mine had been published in a national newspaper!
我真不敢相信我那樣一篇毫無價(jià)值的小文章竟然在一家全國性報(bào)紙上發(fā)表了！

（中國日報(bào)網(wǎng)英語點(diǎn)津 Helen）