久久亚洲国产成人影院-久久亚洲国产的中文-久久亚洲国产高清-久久亚洲国产精品-亚洲图片偷拍自拍-亚洲图色视频

US EUROPE AFRICA ASIA 中文
Business / Auto China

Changan Ford responds to Chinese customers' wants

By Li Fusheng (China Daily) Updated: 2015-02-16 10:20

Changan Ford responds to Chinese customers' wants

Changan Ford presents its product at the 2014 Auto Chongqing exhibition in June 2014. [ZHONG XIN/CHINA DAILY]

Changan Ford has set an ambitious goal for the Chinese market and wants to fulfill it by listening carefully to the voices of the country's car owners.

"We're aspiring to be among the top three car companies in China; the source of our energy and strength is our Chinese customers," said Marin Burela, president and CEO of the joint venture between Ford Motor Co and China's Changan Automobile Co.

Changan Ford ranked 8th in terms of sales volume in 2014. It sold more than 800,000 vehicles in the year, an 18 percent rise from 2013, almost three times the Chinese auto industry's average growth rate.

However, there remains a wide divide between Changan Ford and China's top three auto joint ventures - FAW Volkswagen, Shanghai Volkswagen and Shanghai General Motors - as each of them sold more than 1.7 million units in 2014.

Burela said he believes that meeting customers' demands will help narrow that gap.

"We have proven that by listening to their voices we will bring to the market cars that they truly value and want, and that's been the source of our success."

Burela said one of the marque's latest examples is the model Escort. Launched in late December in China, 18,800 units were sold in January. Thanks to its popularity, Changan Ford's January sales grew 19 percent year-on-year, he added.

Industry insiders said that performance gave the joint venture a head start in 2015 as the overall growth of China's auto industry is expected to slow this year.

A massive plan Ford initiated in 2011 is expected to continue its role of driving Changan Ford's performance. After all, the joint venture was ranked only 14th in 2012, and moved up six places in two years.

The plan - called the 1515 campaign - involves introducing 15 models into the Chinese market by 2015, with most produced at Changan Ford.

Since the plan was begun, Changan Ford has released a number of cars and SUVs into the market, changing the situation in which many equated Ford with Focus as it was one of few models available in the Chinese market for a long time.

Burela said things would get even better as the joint venture plans to further enrich its product portfolio this year.

A seven-seat SUV Edge and a sedan Taurus will be locally produced, in addition to the Escort that hit the market in January.

Ford's program also involves increasing the capacity of the automakers' local plants to 1.2 million units and opening 680 dealerships across the country by 2015.

Changan Ford expanded its capacity to 0.95 million units when its third plant was opened in Chongqing in the second half of 2014.

And the capacity goal will be realized when its Hangzhou plant, which has a designed annual capacity of 250,000 units in Zhejiang province, starts producing the SUV Edge later this year.

Changan Ford's sales network has also been expanding rapidly in the past years. Statistics show its number of dealerships hit 800 by the end of last year, more than double the figure in 2010, with many of the new agents located in smaller cities.

Hot Topics

Editor's Picks
...
主站蜘蛛池模板: 极品国产在线 | 欧美视频精品 | 一本久久综合 | 最新更新国内自拍视频 | 欧美另类视频一区二区三区 | 久草在线视频免费看 | 精品免费久久久久欧美亚一区 | 日本a级特黄三级三级三级 日本a一级片 | 国产剧情一区二区 | aaa级精品久久久国产片 | 久久精品国产精品亚洲毛片 | 精品一区二区三区视频在线观看 | 一级毛片免费不卡在线 | 伊人狠狠丁香婷婷综合色 | 精品午夜一区二区三区在线观看 | 亚洲日韩精品欧美一区二区 | 国产成人精品男人免费 | 精品综合久久久久久98 | 中文字幕有码视频 | 精品午夜久久网成年网 | 伊人精品视频 | 成人毛片全部免费观看 | 成人a站| 午夜两性试爱视频免费 | 日本一级aaaa特黄毛片 | 欧美人成在线视频 | 国产精品久久久久激情影院 | 一区视频 | 2022国产精品自拍 | 91亚洲人成手机在线观看 | a级特黄毛片免费观看 | 国产黄色片在线免费观看 | 国产精品永久在线 | 97久久曰曰久久久 | 亚洲精品久久久久综合中文字幕 | 日韩美一区二区三区 | 欧美国产综合日韩一区二区 | 午夜精品视频 | 国产a高清 | 国产偷怕| 亚洲欧美在线精品一区二区 |